THE GROOVY WRAP - LIV TALL
2023
SCOPE OF PROJECT - TECHNICAL SKETCHING, PRINT DEVELOPMENT & ENGINEERING, 3D SAMPLING, PHYSICAL SAMPLE DEVELOPMENT
PRINT ENGINEERING
AT ITS FINEST
THE PROBLEM
How do we turn up the volume on this tested style that does incredible on social and events, but never quite makes it out of the shopping cart?
THE SOLUTION
Let’s affordably elevate the design with a delicious summer print, with seamless continuation of art at every seam.
This swim wrap continuously received great remarks but was just outside many buyers’ budgets.
Slapping a new custom print on and calling it a day would’ve certainly garnered attention, but why stop there?
Notice how the printed belt doesn’t line up with the top or bottom skirt? Let’s fix that.